Attorney at Work

NOVEMBER 1, 2022

Ebooks can help your law firm showcase its experience while improving the number of leads for new clients. Keep reading to learn why you should consider publishing an ebook for your law firm. If your law firm has never published an ebook, you might question the relevance of doing so. Build Your Brand.

Law Firms 261

Law Firms Law Firm Education Legal Services 261

Attorney at Work

JULY 25, 2022

If you’re concerned about your practice and looking for an effective business development technique, I have a suggestion for you: Develop an industry focus, like a niche law firm. Some studies show that clients care more about what you know about their business than what you know about the law. Growth potential.

Law Firms 293

Law Firms Law Firm Lawyers Lawyer 293

Attorney at Work

APRIL 20, 2022

How do you write an engaging newsletter that presents your firm’s personality effectively while also educating and informing clients and potential clients? And meet your marketing goals? Any existing content, such as blog or social media posts, can guide you, as can data about your average client.

Law Firm 255

Law Firm Law Firms Laws Education 255

Attorney at Work

OCTOBER 18, 2021

Virtual law firm status has worked out so well for some firms, they’re making the switch permanent. While firms are announcing their back-to-the-office plans, you may be wondering if it is possible to move your law office to a virtual setting permanently. Virtual Firms Aren’t Always 100% Remote.

Law Firm 343

Law Firm Law Firms Laws Calendaring 343

Attorney at Work

JANUARY 19, 2022

If you’re planning to use stock photos, illustrations, even video clips to market your law firm, you need to know the ropes. Plus, it looks bad if your firm is accused of copyright infringement and your firm has an IP practice. What Marketers Don’t Know About Copyright Usage Might Hurt You or Your Firm.

Law Firms 288

Law Firms Law Firm Freelance Lawyers 288

Above The Law

MARCH 5, 2025

SXSWor as some call it, South Byis a sprawling, nine-day event (13 if you include the education-focused portion) that blends technology, music, film, media, and culture into an immersive experience. Over the years, it has morphed into a global event that brings together emerging technology, digital media, and internet culture.

Technology 101

Technology Lawyers Lawyer Laws 101

Attorney at Work

MAY 17, 2022

Understanding the four stages of the buyer journey can point to ways to improve your marketing, practice management and payment systems. Law firms aren’t e-commerce businesses, but the way consumers shop for a lawyer doesn’t have to be any different from how they shop for anything else online. An estimated 1.92 Consideration.

Lawyers 245

Lawyers Lawyer Law Firms Law Firm 245

The Estrin Report

FEBRUARY 21, 2022

The other day while I was having my nails done and my lip waxed, I received a desperate call from one of our good clients, a major AmLaw 100 firm (the top in the country). The firm had 22 openings for corporate paralegals in California alone (attributed to opening new offices) and needed even more in offices across the country.

Law Firms 246

Law Firms Law Firm Paralegals Paralegal 246

Attorney at Work

JULY 7, 2021

Considering a podcast for your law firm? Do you aim to share your law firm’s brand or attract more website traffic? You may want to use your law firm logo, but since the thumbnail may only be as big as a postage stamp on someone’s mobile device, avoid using tiny bits of text or symbols. Unveil Your Name.

Lawyers 363

Lawyers Lawyer Law Firms Law Firm 363

Attorney at Work

OCTOBER 26, 2022

Table of contents Multiply Your Speaking Engagement’s Marketing Impact 1. Repurpose it as a blog post or video (or both). Multiply Your Speaking Engagement’s Marketing Impact. your speaking engagement’s marketing impact. Repurpose it as a blog post or video (or both). Easy-peasy.

Small Business 255

Small Business Lawyers Lawyer Paralegals 255

Attorney at Work

MARCH 28, 2022

Even (especially) if you’re in a small law firm, chances are high that your passwords are exposed on the dark web and waiting for the highest bidder. Can you imagine the havoc a data breach would create for your solo practice or small law firm? OK, if you’re in a small firm, you may be mentally checking out.

Law Firms 256

Law Firms Law Firm Legal Technology Solution Paralegals 256

Attorney at Work

JULY 6, 2021

Career and marketing coaches counsel lawyers to become thought leaders. They also self-publicize through social media, podcasts, YouTube videos and blogs. It may also accelerate promotion within a law firm. Your Law Practice. Not every lawyer can or should be a thought leader. The Leadership Part.

Lawyers 256

Lawyers Lawyer Personal Injury Attorney 256

The Estrin Report

OCTOBER 3, 2022

This week, the spotlight is on immigration and divorce lawyer — and social media star — Marina Shepelsky. Marina Shepelsky Founder, CEO Shepelsky Law Brooklyn, NY Fordham Law School, 2002. Now as founder and CEO of three-lawyer Shepelsky Law, she practices immigration law along with family and divorce law.

Lawyers 245

Lawyers Lawyer Immigration Divorce 245

Above The Law

MARCH 6, 2025

Optimize Your LinkedIn Profile Your LinkedIn profile is your digital first impression and often the first place where potential clients, referral sources, and even the media will look you up. Its a golden age for thought leadership, and any lawyer can step into the spotlight and build their reputation. Try this format: Who you serve (e.g.,

Lawyers 95

Lawyers Lawyer Social Media Management Legal 95

MyCase

DECEMBER 20, 2024

Legal directories are online platforms where attorneys and law firms showcase their expertise, credentials, and services. Maintaining an up-to-date presence on law firm directories can enhance visibility while helping you build credibility and attract new leads. per month.

Law Firm 59

Law Firm Law Firms Legal Legal 59

Attorney at Work

OCTOBER 12, 2022

A time to exercise or relax, mow the lawn or clean the house and — you guessed it — spend a few hours performing 10 marketing and business development activities that will help your business, your relationships and your practice in the long run. Repurpose a slide deck, conference presentation or webinar into a blog post. 1 or 2 slot?

Attorney 256

Attorney Drafting Law School Education 256

NCBA Law Practice Management Blog

DECEMBER 21, 2021

The hardest thing about sticking to a law firm marketing strategy is. It’s all about consistency; and, most law firms will fail in that regard – instead producing content in fits and starts, without ever getting into a groove. Want to better structure your law firm marketing plan? We can help.

Calendaring 130

Calendaring Law Firms Law Firm Laws 130

Attorney at Work

MARCH 7, 2022

And therein lies the rub: When there are no barriers to entry, the market gets flooded with content. In today’s world, in which worldwide distribution of content across the internet is largely free, the biggest personal brands are being built by going directly to the people. In yesterday’s world, publishers held the power. Focus on a Niche.

Lawyers 311

Lawyers Lawyer Law Firms Law Firm 311

Attorney at Work

DECEMBER 13, 2021

Recently, a marketing company asked me to take over writing the blog posts for one of its clients, a law firm that specializes in construction law. You’ve hired a group of non-lawyers to write posts that sound like they were written by an expert in construction law.”. What I thought was, “Duh.

Legal 148

Legal Legal Lawyers Lawyer 148

LawSites

APRIL 5, 2023

Email communications are a cornerstone of running a modern law firm. According to the American Bar Association, 41% of law firms use email marketing. As one of the most commonly used law firm marketing tools, emails are expected by clients as part of their legal experience.

Law Firms 126

Law Firms Law Firm Laws Family Law 126

Paralegal Bootcamp

MAY 12, 2022

If you need a legal form, they have a large selection in many different areas of law. Do you want to branch out into marketing your firm? Linkedin Learning offers courses on email marketing, social media marketing, and more. Most of the sites listed below will give you information that Google won’t.

Paralegal 264

Paralegal Paralegals Notary Public Depositions 264

LawTechnologyToday

NOVEMBER 17, 2021

The COVID-19 pandemic brought changes to the practice of law–many of which were overdue–including virtual meetings and client conferences, remote document signings, court appearances by Zoom and Microsoft Teams, and more. Every Wednesday, we’ll be posting a new report from one of our experts, so stay tuned!

Lawyers 116

Lawyers Lawyer Technology Law Firms 116

Above The Law

MARCH 13, 2025

About issues that arent raised instead of the ones that are. That attribute was on full display for Saturdays morning Featured Speaker Session. A Session so anticipated that it had people lining up a good two hours before it began. The speaker was Amy Web , the CEO of Future Today Strategy Grou p and professor at the NYU School of Business.

Technology 78

Technology Law Firms Law Firm Legal 78

NCBA Law Practice Management Blog

JANUARY 3, 2024

Sure, writing a blog post is one thing; and, sending out an enewsletter is another t hing – but, getting face-to-face time with your potential clients is undefeated as a method for generating new business. So, if you r marketing planning does not include time and space for workshops, it may be time to tweak your marketing plan.

Lawyers 147

Lawyers Lawyer Law Firms Law Firm 147

LawTechnologyToday

SEPTEMBER 20, 2021

In a steadily increasing digital market, more consumers than ever before are looking for services online. Millions of people use social media platforms every month. Many lawyers are beginning to recognize the importance of having a social media presence to properly position themselves in the digital market.

Lawyers 107

Lawyers Lawyer Legal Services Law Firms 107

CARET Legal

OCTOBER 25, 2024

Law firm growth depends on various factors, including the effective use of technology, delivering exceptional client service, and targeted legal business development. For firms looking to expand, adopting modern strategies for growth is crucial. competitive legal landscape.

Law Firm 103

Law Firm Law Firms Laws Legal Technology Solution 103

LawTechnologyToday

JUNE 13, 2022

Attracting new clients to your law firm can be daunting, and the competition among firms (especially in high-traffic cities) can be brutal. You need to market your firm to help stand out from the pack, but that does not come with risks. Establish a Marketing Budget.

Law Firm 101

Law Firm Law Firms Laws Social Media Management 101

Paralegal Bootcamp

JUNE 3, 2022

Of all the posts I see on social media, whether it’s in Facebook groups or LinkedIn groups – this is the biggest struggle for new paralegals – how do I get my foot in the door when everyone says they want 2 or more years of experience, but no one is willing to give me that experience. Prefer to Listen Instead of Read? Here’s why.

Paralegal Jobs 246

Paralegal Jobs Paralegal Paralegals Paralegal Certificate 246

CARET Legal

JULY 5, 2024

By leveraging the data and features provided by a robust management platform, you can make informed decisions about when and how to scale your law firm for sustainable growth. A steady stream of new business is a strong indicator that your firm is ready for growth. Have You Assessed the Market and Competition?

Law Firm 115

Law Firm Law Firms Laws Real Estate 115

MyCase

MAY 27, 2021

In the over 20 years I have been working with law firms, I have set up intake departments, developed the corresponding technological infrastructure needed to support the processes that make them work, hired and fired applicable employees, audited law firms’ intake systems, and worked with legal technology companies to develop intake software.

Law Firms 134

Law Firms Law Firm Case Management Legal Technology Solution 134

Above The Law

MAY 1, 2025

Most recently, the 2024 Legal Technology Report was released earlier this year and covers online research, marketing and communication technology, law office technology, litigation, and technology basics and security. In that report, only 16% of respondents shared that they used cloud-based tools for law-related work.

Legal 96

Legal Legal Technology Lawyers 96

LawTechnologyToday

NOVEMBER 16, 2022

The ABA Legal Technology Survey Report is the most comprehensive study available of lawyers’ actual technology use, spanning a vast range of topics from security and basic office software to technology budgets, marketing tools, and much more. III: Law Office Technology. IV: Marketing & Communication Technology.

Technology 115

Technology eDiscovery Legal Legal 115

LawTechnologyToday

DECEMBER 7, 2022

The survey volume covering marketing and communication technology reveals that while lawyers may have embraced technology in other areas of their practices as a result of the pandemic, not much has changed in how they use technology to market their law practices. Law Firm Websites. Demographic Information.

Technology 91

Technology Law Firms Law Firm Lawyers 91

Rocket Matter

MARCH 11, 2025

The post How to Grow Your Law Firm: 10 Strategies for Sustainable Success appeared first on Rocket Matter. Get free e-book If youve been proactively working to grow your law firm , you know firsthand that the road to business success is fraught with challenges. The question is, whats the best way to grow your law firm ?

Law Firm 52

Law Firm Law Firms Laws Legal Technology Solution 52

CosmoLex

MARCH 5, 2025

A law firms website should be a useful tool for building relationships with potential clients and highlighting the firm’s strengths. With so many choices listed in search results, its critical that your firm is easily found by those in search of legal help. What Is SEO for Lawyers/Law Firms?

Lawyers 52

Lawyers Lawyer Law Firms Law Firm 52

MyCase

SEPTEMBER 13, 2022

Investing in law firm marketing is an investment in your firm’s future. You may have a well-run firm full of experienced and brilliant attorneys—but if you don’t have clients, none of that matters. Why is Attorney Marketing Important? Why is Attorney Marketing Important? Marketing Lead.

Lawyers 90

Lawyers Lawyer Law Firms Law Firm 90

The Estrin Report

MAY 23, 2021

Law firms leaders quickly learned that a willingness to adopt new technologies into their firms was a requirement for survival during the pandemic. Of course, the effect of the pandemic on the practice of law varied greatly from one firm to the next. The Shift To Remote Work.

Law Firms 130

Law Firms Law Firm Technology Work From Home 130