Write This Down: Content Marketing is Cheap and Effective
NCBA Law Practice Management Blog
OCTOBER 30, 2018
Despite changes to advertising rules, lawyers have marketed themselves in much the same way for generations. You find an office space, you go out and network, you do good work, and more work comes in. But, as consumers have become more discerning, and as law firm choices continue to proliferate, lawyers continue to stick with the same marketing strategy they always have.
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