Product-Market Fit: How to Make More Money by Working with Non-Traditional Law Firm Clients
NCBA Law Practice Management Blog
JANUARY 14, 2019
Lawyers have always billed clients the same way: by the hour. (Yawn.) While that option is good for law firms (hello: uncapped billings), clients often chafe at the model, because $— x however many hours the lawyer decides to work is a little bit more of an investment than, say, a Netflix subscription. But, there’s a reason why subscription services like Netflix flourish: it’s because of the low level of investment, and the high value of return.
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