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It’s a well-known fact that attorneys don’t spend enough effort staying in touch with clients and referral sources. Updates are substantive and never personal. Of course, that’s a problem -- because much of modern marketing is executing on an omnichannel plan, and staying relevant by staying in touch. So, if your law firm is really bad about keeping in touch with clients and referrals sources, why not pretend like you just started your law firm?
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