Remove guides local-business-marketing-strategies-for-lawyers
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Storytelling: Your Most Powerful Connection to New Clients

Attorney at Work

Great Marketers Understand the Power of Storytelling. Great marketers use storytelling as a tactic to build their businesses. For all businesses, but especially law firms, it’s important to gain the trust of your target audience. Here are just a few of the most important elements of any great marketing story.

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Lawyer Tech Tips: Online Business Development Ideas to Try Today

Attorney at Work

Get ready to refresh your online business development toolkit. During the pandemic, lawyers have experienced changes in how they connect with people — including those who might need their services. So what are some of the best online business development options lawyers have been using, and that you could be using too?

Lawyers 363
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Crafting a Soft Sell With Hard Data: The Art of Legal Analytics in Business Development

Attorney at Work

“As someone who had his own law firm, I learned very early on that without clients, you had no business,” says Cole Silver , Chief Client Officer at Blank Rome. There is also the business behind the law. That is, all of the labor involved in marketing and managing client relationships. The statement is as bold as it is obvious.

Legal 246
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6 Best Practices for Creating a High-Converting Law Firm Website

CosmoLex

Incorporate white space White space is vital for good design, preventing your site from looking too cluttered or busy. The key is to not use extra design elements, like photos or copy, in those areas. Compelling CTAs should be clear, concise, and actionable, guiding visitors toward conversion. Download the Infographic Now 1.

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Next Level Strategy: How Law Firms Should be Using Google Ads

Rocket Matter

The post Next Level Strategy: How Law Firms Should be Using Google Ads appeared first on Rocket Matter. Its one of the most effective marketing channels. However, even though you can attract quality leads through Google Ads, there are a few hurdles many lawyers face when implementing it. Are Google Ads right for your law firm?

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How to Grow Your Law Firm: 10 Strategies for Sustainable Success

Rocket Matter

The post How to Grow Your Law Firm: 10 Strategies for Sustainable Success appeared first on Rocket Matter. Get free e-book If youve been proactively working to grow your law firm , you know firsthand that the road to business success is fraught with challenges. The question is, whats the best way to grow your law firm ?

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Building a Future-Ready Online Presence with Rocket Matter Websites

Rocket Matter

Sell your business, but definitely don't sound like a salesperson." So, how do you build that strong online voice in today’s business world? Download free guide What makes a website “good” for a law firm? People aren’t just searching for “lawyer near me” anymore. Let’s take a look. No pressure, right?