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How Attorneys Can Use Legal Data for Strategic Law Firm Positioning

Attorney at Work

Using legal data for strategic law firm planning is no longer reserved for BigLaw. For law firms, it’s critical to gather intelligence about real-time trends that are creating sharp and sudden changes as well as longer-term trends affecting the overall health of your markets. Long-Term Trends.

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Law Firm Email Marketing 101

MyCase

If you’re not doing the same, you may be missing out on a huge opportunity to bring more business to your law firm. In the context of a law firm, attorney email marketing can be used for a variety of purposes, such as: . Providing updates about your law firm . What is Email Marketing? .

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Law Firm Email Marketing 101

MyCase

If you’re not doing the same, you may be missing out on a huge opportunity to bring more business to your law firm. In the context of a law firm, attorney email marketing can be used for a variety of purposes, such as: . Providing updates about your law firm . What is Email Marketing? .

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Using Your Website as the Flywheel for Law Firm Growth

Rocket Matter

All the successful law firms you see on TV are full of sharpshooters with the smartest teams, the sleekest offices, and the sharpest suits in town. But wait—is their website still stuck in the dial-up era? Having a law firm website is as much of a no-brainer as owning a law library or sporting that indispensable power suit.

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Best Law Firm Websites: Examples and Tips

MyCase

In this digital era, a profitable website is a must for any business—a law firm is no exception. In this article, we will: Cover the elements of the best law firm websites . Give actionable tips for creating profitable law firm websites. Why is Having a Good Law Firm Website Important?

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Law Firm Branding: How to Make Your Firm Stand Out

MyCase

Your law firm may not have slogans or jingles, but it can still leave a lasting impression. How do you ensure your firm’s impression is a positive one? It starts with law firm branding. A strong brand will help your firm stand out in the legal industry. . What is Law Firm Branding?

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Storytelling: Your Most Powerful Connection to New Clients

Attorney at Work

In the legal world, this means developing a narrative around your firm that builds feelings of attachment, emotional investment and a strong connection with your target clients. For all businesses, but especially law firms, it’s important to gain the trust of your target audience. Storytelling Builds Trust.