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Not Merely Softening the COVID Blow, Brands are Boosting Prices as They Aim to Move Up-Market

The Fashion Law

Ongoing Efforts by Capri. Capri Holding Chief Executive Officer John Idol, for example, revealed this week that the New York-headquartered group is raising prices on Michael Kors goods, stating, “We are going to raise prices again for spring season next year,” which means that price tags for Kors’ wares “are going to go up considerably.”